
Irritate the Opponents
If the opponents are at ease, harass them. If you have a lot of food, starve the opponents out. If the opponents are quietly encamped, force them out. The main point is not to let the opponents be comfortable or happy. The more you force them to be miserable, the better your chance of success. People make poor decisions when they are constantly under duress.
In business, the same principles apply. If you are competing against a company that is easily winning, in the market, you may find ways to harass them and get them off their game. Large companies are legendary at using money stockpiles to starve out competitors. Large companies often use litigation that is bogus just because they know the smaller firm cannot afford the legal bills. And, in many cases, the smaller firm will give up without a fight because they feel like the battle is impossible. So, if you have a lot of money, you can harass a competitor with bogus lawsuits and rack up legal bills to starve your competitor out of cash.
If a small competitor stays near a large competitor, they will often try and find ways to force them out. The smaller competitor may not be making any noise, but the big guy just wants them out. Sometimes a large company will find ways to get smaller companies out. Here are some of the techniques that are used. A larger company looks for zoning infractions that the smaller competitor may be infringing upon. They may have spies go into the place of business and look for illegal activity. They may become friends with the realtors and look for any lease infractions that would merit eviction. Some companies have been evicted for being one day late. Why? It is a violation of the lease and the larger company is encouraging it (usually with illegal bribes).
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